Plus there will be free food. Academics love free food. I've been to conferences where the amount of looted tea and coffee sachets could meet the annual needs of a small country's visiting in-laws (economists get me a graph on this). I've seen senior professors swear blind they are undergrads at careers fairs in order to get their hands on a bic biro with Teva printed on it. I myself have eaten enough indeterminate paste filling sandwiches to know better. But they're free. And I shall be hitting the buffet tomorrow.
Ross Gellar was a pretty accurate stereotype as it turns out. Updates from the day to follow.